Hackers Feel Like Slivers in Your Derriere!

The following true story is courtesy of my youngest brother Luke. I feel a little guilty

When I was a young teenager, my brother’s friends would ‘toilet paper’ my yard. Little did they know the problems their playfulness caused. You see, my dad would make us gather it all up in brown paper bags, and he placed the bags in the bathrooms and removed all other TP until we finished with everything in the paper bags. This presented a very painful and unpleasant bathroom experience, because we had several evergreen bushes in our yard. No matter how hard we tried, we could never find and remove all the stickers, prickly leaves and thistles wedged in the TP.

hackers sliversFree toilet paper seemed like such a blessing to my dad, but it came with scrapes and bruises that have left a lifetime of unforgettable, miserable memories. Just like the toilet paper in this story, developers have designed an awesome website with all the bells and whistles, but have also left their websites susceptible to vulnerable holes that allow online hackers to easily ‘stick’ us with very unpleasant consequences – much more severe and lasting than a sliver in your rump.

Has your company been hacked?

Robert S. Mueller, III, former FBI director, made this now-famous statement a few years ago. “There are only two types of companies: Those that have been hacked and those that will be hacked.” But that was then, and this is now. In today’s online world, there are only two types of companies: Those that have been hacked and those that don’t know they have been hacked.

If Target, Sony, Yahoo, eBay, Sonic, Whole Foods, Equifax and thousands of other businesses would have been receiving regular security scanning services from an approved scanning vendor (ASV) certified by the Payment Card Industry (PCI) Security Standards Council and making the suggested improvements, our personal information may have been cyber safe. Instead, the world is in a panic, and the compromised companies are spending millions to try and redeem themselves. But, the hard reality is that you and I will think twice before using any of these services again.

Cybersecurity is a serious issue that affects all of us. We can no longer sit around thinking, “I won’t get hacked; that only happens to other people.” The reality is that no business is immune to online hackers’ criminal tactics. In fact, more than 30,000 websites get hacked into every single day.

Cyber-criminals use bots that they’ve created to search for online businesses that have holes and vulnerabilities they can easily exploit. Malicious bots can potentially run all night, and then when the hackers open their computers the next day the bots have found numerous vulnerable websites, servers, networks and/or POS credit card terminals to steal personal identifiable information and credit card data from.

Regardless of what kind of online business you have, your website is not safe from the outstretched hands of cyber-criminals. You should do all you can to keep your business and customers cyber safe. Act now by scanning your website, network and/or POS terminal for vulnerabilities and immediately repairing security holes found.

Trust-Guard-Seal-300x74Finally, if you are doing everything you can to protect your online business, clients, partners, online-shoppers and POS terminals, then you should NOT keep that a secret; shout it loud and clear. It should be a priority to let all your consumers and associates know that you are cyber safe. The best way to do this is by placing a trust seal by your checkout page to show the world that you are doing everything you can to stay cyber safe.

A trust seal is an easy, cost-effective solution for business owners who want to create trust between themselves and online shoppers. Third-party verification can go a long way for those who want the ease of the internet but are cautious and don’t want to be victims of fraud, theft or bad business practices. A seal takes the gamble out of online shopping, which statistically is why it significantly increases sales conversion. It’s an affordable win-win solution.

In conclusion, be caught on the news as being the ‘next’ victim that’s been hacked. Take action now. Find an ASV of the PCI Security Standards Council to routinely scan your network, website and/or POS credit card reader. Make sure that any vulnerability holes are fixed. Then let everyone know you are cyber safe by posting a trust seal for everyone to see.

Good luck at getting cyber-safe. I am an optimist by nature and I believe there is still much good in the world and plenty of good to be achieved.

Special thanks to Luke’s article found here: https://staysafeonline.org/blog/online-hackers-worse-sliver-rump/



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